McCafé
More Than Just A Cup
When McCafé At Home announced a multi-year partnership with the Ronald McDonald House Charities (RMHC) to support families with hospitalized children, they wanted their partnership to make a serious difference.
To help give these families the feeling of home, even when they’re away from home, we released limited-edition mugs designed by RMHC kids — with 100% of the profits going to the charity.
To help give these families the feeling of home, even when they’re away from home, we released limited-edition mugs designed by RMHC kids — with 100% of the profits going to the charity.
AGENCY: Havas NY
ECD: Marcelo Ramirez, Bharat Kumar
ACD: Alejandra Guerrero, Rodrigo Ribeiro
ART DIRECTOR: Hamza Ali
COPYWRITER: JP Winders
COPYWRITER: Dillon Hansen
*I worked on the final executions of this campaign.
ECD: Marcelo Ramirez, Bharat Kumar
ACD: Alejandra Guerrero, Rodrigo Ribeiro
ART DIRECTOR: Hamza Ali
COPYWRITER: JP Winders
COPYWRITER: Dillon Hansen
*I worked on the final executions of this campaign.